Implementation Challenges of the CVD MSF: WTH is CVKM anyway?
Live webinar | Hosted by Soar Beyond
14th December 2026
1:00pm - 2:15pm
Microsoft Teams
Why Attend?
In July 2026, DHSC and NHS England published the cardiovascular disease modern service framework (CVD MSF). At its centre is a cardiovascular-kidney-metabolic (CVKM) approach to care. Much of that care will be delivered in neighbourhoods, and most teams are still working out what that means day to day.
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During these 75 mins we’ll explore what a CVKM neighbourhood service could look like, and explore case studies of impactful multi-pharma service change.
What We'll Cover
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What CVKM means and how it fits the CVD MSF, with Beverley Bostock, President of the Primary Care Cardiovascular Society
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Why implementation is hard at neighbourhood level: leadership and ownership, workforce capability and capacity, data, funding, and where QOF may be heading
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The BLMK case study: upskilling pharmacists and technicians, and what happened to UACR testing and recorded CKD prevalence
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Examples of neighbourhood service models, which you can question live
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How PCCS and Soar Beyond are working together on the CVKM Neighbourhood Mobilisation Programme, and how industry can support implementation
Who Should Attend?
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Pharmaceutical industry teams working in cardiovascular, renal, and metabolic care, including market access, medical affairs, and partnerships
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NHS neighbourhood, PCN and ICB leads
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Pharmacists and pharmacy technicians in general practice, PCNs and community pharmacy
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PCCS members
Why Soar Beyond?
Soar Beyond brings the discussion back to what these changes mean for the people delivering them. The session opens with a short presentation, then leaves most of the time to question, explore and discuss what the CVD MSF means in practice.
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Joining Tiba Rao and Aarti Shah from Soar Beyond is Beverley Bostock, President of the Primary Care Cardiovascular Society, bringing the perspective of a practising nurse in primary care. Expect clear explanations, open discussion and the chance to put your questions directly to the speakers.